What is the Ads Toolkit?
Tycoon includes a suite of stock skills that enable your AI team to review, analyze, and optimize Google Ads campaigns — without you needing to be an ads expert. Connect your Google Ads account and Astra's team handles the analysis.
What's included
| Skill | What it does |
|---|---|
| Google Ads Review | Orchestrates a full account review — performance analysis, keyword mining, PMax/YouTube/Shopping/Demand Gen analysis, bidding audits, creative audits, budget optimization, landing page analysis, and settings verification. |
| Google Ads Settings Methodology | Audits account settings, conversion tracking, privacy compliance (Consent Mode V2, enhanced conversions), and data connections. |
| Performance Analysis | Deep-dive on campaign performance with actionable recommendations. |
| Search Term Mining | Discovers new keyword opportunities from existing search term data. |
| Budget Optimization | Reallocates spend across campaigns for maximum return. |
How to get started
- Connect your Google Ads account in Settings → Integrations.
- Ask Astra: "Review our Google Ads account."
- Astra dispatches the appropriate agent with the right skills. You'll get a structured report with findings, recommendations, and a human checkpoint before any changes are made.
Human-in-the-loop
The Google Ads Review skill requires 4 mandatory human checkpoints before taking action. Your AI team analyzes and recommends — you approve before anything changes in your ad account.
Settings → Integrations → Connect Google Ads"Astra, review our Google Ads account"
FAQ
Q: Do I need to know Google Ads to use this? A: No. The AI team handles the technical analysis. You approve or reject recommendations in plain language.
Q: Is this only for Google Ads? A: Currently yes. Additional ad platform support (Meta, TikTok) is on the roadmap.
Q: Can the AI team make changes without my approval? A: No. The review workflow has mandatory approval checkpoints. Nothing changes in your ad account until you say yes.
Q: What does this cost? A: Using the Ads skills costs standard agent credits (same as any task). There are no additional fees for the skills themselves.