What if my engagement is low because I'm small — is the audit even useful?

Yes, especially then. Tycoon Agent normalizes against your follower count, so a 5K account isn't measured against a 500K account. The audit tells you whether you're building momentum at your size or stalling. Small accounts with rising engagement-per-post are usually 6 months from breaking out.

What if I only post on one channel?

Tycoon Agent runs the same audit on whatever you have. Single-channel founders often get clearer signal because the data isn't fragmented. She'll also tell you if a second channel makes sense based on where your competitors win — but she won't push you to spread thin.

Can I tell Tycoon Agent I don't care about LinkedIn / Twitter?

Yes. Tell her once which channels matter and she drops the rest from the audit. You can also weight the audit — 'LinkedIn is 2x more important to me' — and the green/yellow/red call adjusts accordingly.

What does the audit actually output?

One Lark message every Monday at 10am, takes ~30 seconds to read. Includes green/yellow/red per channel, the single best and worst post, your share-of-voice ranking, and one specific experiment for next week. No 30-page report, no jargon, no 'engagement is trending upward'.

Ask Tycoon Agent: How healthy is my social media really?

You'd think you need a social media manager and a $400/mo analytics tool — Tycoon Agent runs the audit weekly and reports in plain English.

The short answer

Tycoon Agent answers "how healthy is my social media" by ignoring vanity metrics and looking at the four signals that actually predict revenue: engagement rate per post (likes+replies+reshares ÷ followers), reply velocity (how fast your audience responds in the first hour), follower quality (real humans vs bots, decision-makers vs noise), and share-of-voice vs your top 3 competitors. She pulls from Twitter/X, LinkedIn, and YouTube APIs, normalizes against your follower count and posting cadence, then writes a one-page health report: green/yellow/red for each channel, the one post that overperformed (with hypothesis why), the one that flopped, and the next-week experiment to run. You stop wondering if posting is worth it. You either see momentum or you see it's broken — and Tycoon Agent tells you exactly which lever to pull.

How Tycoon Agent actually does it

Pull weekly engagement
Twitter/X API for impressions, replies, reshares, profile clicks. LinkedIn for post views, reactions, comments. YouTube for watch time, CTR, subscriber delta.
Twitter APILinkedIn APIYouTube Analytics
Normalize against your size
Engagement rate per post, not raw counts. A 200-like post on a 5K-follower account is healthier than 800 likes on 50K. Compare to your own 4-week trailing baseline.
Audit follower quality
Sample 100 recent followers per channel. Check bio for role (decision-maker / dev / random), posting history (active human vs bot), and overlap with your ICP.
Compute share-of-voice
Pull your top 3 competitors' last 30 posts. Compare engagement-per-follower. You're winning, holding, or losing — by how much, on which topics.
AhrefsTwitter API
Write the health report
One Lark message: green/yellow/red per channel, the standout post, the flop, the next experiment. Concrete actions, not 'increase engagement'.
Lark

What it looks like in chat

YouHow healthy is my social media really?

Tycoon AgentMixed picture this week: **Twitter — Yellow.** Engagement rate 2.1% (down from 3.4% last month). The build-in-public threads still work; the product announcement posts flopped. Last week's 'shipping log Friday' got 47 replies vs 8 on the launch tweet. Lean back into raw building, drop the polished marketing voice. **LinkedIn — Green.** 4.8% engagement, +312 followers, 6 inbound DMs from VP-level prospects at series-B SaaS companies. The 'why we replaced X with Y' post format is working. Repeat 3x next week. **YouTube — Red.** 2 uploads in 30 days, avg watch time 47 sec on a 6-min video. Either commit to weekly or pause. Half-effort YouTube is a tax on the algorithm. Share-of-voice vs Cursor + OpenRouter + LiteLLM: you're 4th. Their wins this week were technical deep-dives, not announcements. Your competitive advantage = founder voice. Use it more. Next-week experiment: 3 LinkedIn posts in your 'replaced X with Y' format. Skip Twitter announcement-style posts entirely.

What you get back

A weekly Lark message with green/yellow/red status per channel, your standout post, your flop, share-of-voice vs top 3 competitors, and one concrete experiment to run next week.

Cadence: Weekly Monday 10am, plus on-demand audit before any campaign launch.

How healthy is my social media really?