What is my NPS trend?

Real NPS, segmented by cohort, with the actual reasons score moves.

You'd think this needs Wootric or Delighted at $200/mo — Tycoon Agent runs NPS through Intercom or in-product, segments by cohort, and tells you why the number moved.

The short answer

Tycoon Agent runs your NPS quarterly and reports the trend with cohort-level drivers. She triggers the survey via Intercom or in-product to active users (not 1-day signups — that's vanity), targeting 200-500 responses per quarter for statistical significance. The number itself isn't the value — what moves it is. She segments responses by cohort (signup month), plan tier, usage frequency, and customer success owner. Then she clusters open-ends by theme using sentiment analysis and tells you exactly which cohort's score moved and why. The quarterly Lark report shows: current NPS, 4-quarter trend line, top 3 promoter themes, top 3 detractor themes, biggest cohort delta, and 3 specific actions to push the score next quarter. Healthy SaaS NPS is 30+; world-class is 50+. Most teams find the cohort with the lowest score is also their highest-churn cohort — that's the actionable insight.

How Tycoon Agent actually does it

  1. Trigger NPS survey to right segment

    Active users only (logged in last 30 days), 14+ days since signup. Via Intercom in-app or email if Intercom not connected. Target 200-500 responses per quarter.

    IntercomPostHog

  2. Segment responses by cohort

    Cut by signup month, plan tier, usage frequency, customer success owner. Find the cohort whose score moved most QoQ — that's the leading indicator.

    MixpanelStripe

  3. Theme-cluster open-ends

    Cluster verbatims into themes by sentiment. Top 3 promoter themes (what's loved), top 3 detractor themes (what's broken). Each theme has count + sentiment score.

  4. Trend the score 4 quarters back

    Plot 4-quarter trend line. Compute statistical significance of any move. Compare to public benchmarks for your category (B2B SaaS median ~35).

  5. Deliver report + 3 actions

    Quarterly Lark report: NPS, trend, top themes, biggest cohort delta, 3 specific actions to push score next quarter (each tied to a detractor theme).

    Lark

What it looks like in chat

YouWhat's my NPS trend?

Tycoon AgentQ1 NPS just landed: **42** (n=312 responses). 4-quarter trend: 38 → 41 → 39 → 42. Slight uptick, statistically significant. **Cohort movement:** - Pro tier: 51 (up from 47) ✅ - Starter tier: 28 (down from 33) ⚠️ — this is the worry - Enterprise: 58 (stable) **Top 3 promoter themes:** 1. 'Saves me hours per week' (47 mentions) 2. 'Support is fast' (31) 3. 'API just works' (24) **Top 3 detractor themes:** 1. **'Pricing changed without warning' (19 mentions, all Starter)** — this is your Starter cohort drop 2. 'Onboarding is confusing' (14 mentions, mostly <30d signups) 3. 'No native integration with Notion' (11 mentions) **3 actions for Q2:** 1. Email all Starter cohort about the pricing change with grandfathered window — kills the #1 detractor theme. 2. Run /raise-onboarding-completion-to-80 — fixes detractor #2 systemically. 3. Ship Notion integration (already in roadmap) — kills detractor #3 and is referenced in 18% of churn comments too. Next NPS run: July 1. Want me to schedule the actions?

What you get back

Quarterly Lark report: NPS, 4-quarter trend, cohort segments, top themes, 3 specific actions to push the score next quarter.

Cadence: Quarterly NPS run; report delivered within 7 days of survey close.

FAQ

Frequently asked questions

Clear answers about wallet credit, usage, subscriptions, and how Tycoon charges for work.

Should I run NPS more often than quarterly?

No — quarterly is the right cadence. Monthly NPS introduces survey fatigue and the score becomes noise. Tycoon Agent triggers NPS quarterly but runs continuous CSAT (1-question micro-surveys after key actions like first project completed, support ticket closed) for in-between signal.

What's a 'good' NPS for B2B SaaS?

Median is ~31. 30-50 is solid. 50+ is world-class. Below 20 means you have systemic issues — usually onboarding, pricing fairness, or support quality. Tycoon Agent benchmarks against your category and tells you if your score is good, average, or broken; the absolute number matters less than the trend and the theme drivers.

What if response rate is too low to be statistically significant?

She'll flag it and recommend 2-3 fixes: send via in-product modal (not email — 5x higher response), shorter survey (NPS + 1 open-end max), and target only highly-engaged users (used product 3+ times in last 14 days). Below 100 responses she reports the score with confidence interval rather than a single number.

Can I see who specifically is a detractor?

Yes — she'll surface a list of detractor accounts (with permission) and recommend a personal outreach for each from your CS team. She can draft the outreach email per detractor with the specific issue they raised. Targeted detractor recovery typically converts 30-40% to neutral or promoter within 60 days.

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