---
slug: what-is-a-project
title: What a project is
category: definition
status: published
tags: [project, scope, line-of-work, container, 项目, 工作]
aliases: []
lastEditAt: 2026-04-26
---
**What is a project?**

A project is one line of work inside a workspace — a product, a campaign, a launch. Tasks, assets, and conversations about that work all live under their project so they don't bleed into the rest of the company.

**What does a project contain?**

Tasks the team has worked on, goals tied to it (revenue, ship dates), assets produced (copy, code, video, reports), and any project-specific knowledge you've pinned.

**Should I have one project or many?**

Start with one. Add another only when the work has a different audience, goal, or brand voice. Splitting too early creates empty containers.